List building can be a long process. People don’t just jump onto your list overnight for the heck of it. You have to put a squeeze page up and you have to drive traffic to it. People sign up, but probably not fast enough to build your business at the speed you’d like it to. So, the question is… How do you get people onto your list faster? Here are three sure ways to put your list building process on fast forward:
- Offer a free report: Reports are easy to compile. If you have written many articles about your niche, you can take five of them and turn them into a free report to give away. Just above the opt-in box on your list building page, use a short call to action: Sign up for instant access to my free special report, “Maintenance Tips to Keep your Car Running Like New.” Offer something that people in your niche have problems with. Solve something for them, and they’ll sign up every time.
- Use co-registration: Many marketers are unsure of what this term means. Let me explain… You sign up for a co-registration account, such as List Hero, List Builder Pro, or List Opt, but there are many services that will help you with co-reg list building. You create an ad that’s like a classified ad, really. Your notice will be a headline, which is the most important part, and a short statement of what your newsletter, ezine, or mailing list is about. Then, that ad is placed alongside other classified ads for other people’s lists. It can be served in different ways, such as right on your web page, in a pop-up, a pop-under, or on the co-reg company’s web site, but what makes it co-registration is that people have the opportunity to sign up for more lists than just yours at the same time, so you’re all list building at once.
- Joint Venture: When you enter into an agreement with another businessperson to promote their product, you’ll have the opportunity to get subscribers from his or her list. So, say for instance, that you’re building a list around cats. OK, so you go to an online pet store, and ask if you can help them to sell their pet supplies. You set up a teleseminar, with the online pet store owner as your special guest. The day of the call, you just interview them about the best foods to give cats or ask about hairball remedies–again, anything that will help to solve your audience’s problems. You advertise your list building page through pay-per-click, ezine ads, or any other way, and you ask your JV partner to mail out to their list about the teleseminar three times. Have them drive their list to your list building page. If they have a big list, you’ll get your list going very quickly.
There are many more ways to go about list building, of course. But these three ways will get your list going very, very quickly, and any of these ways is a good way to get started. Joint venturing is what helped me to build my list as big as it is today, and continues to add people to it every single week. If you’re not ready for that yet, consider co-registration. And if you can’t afford to pay for a list, then offering a simple report will do. Just don’t sit around thinking how great these solutions are. Get out there and get one started!