When you work in Internet marketing, it’s easy to become insulated from the outside world. While this has its benefits – you can get more work done without distractions and it’s easy to keep up with trends and developments online – it also cuts you off from actual contact with other human beings.
Networking is an important part of Internet marketing as it is any other industry. And while new video conferencing tools make it possible to interact with other people one-on-one or even as part of a group, it doesn’t replace the genuine value of meeting and speaking with your peers face-to-face.
Getting Out into the World
It’s also important that you not fall into a rut, which is something that can easily occur when you work online, especially if you work from home.
That’s why it’s often valuable to occasionally get out of your work zone and into the real world once in a while.
Internet marketing conferences offer the perfect opportunity to hone your people skills, network with other IM professionals, and gain exposure to cutting edge concepts and emerging ideas and technologies related to your craft. You might even meet future JV partners or affiliates!
Top 6 IM Conferences For The Rest Of This Year
Regardless of where you live – East Coast, West Coast or somewhere in between – there likely is an Internet marketing conference being held relatively close to you at some point this year. To help connect you to the one that’s best for you, here’s a list of the top 6 must-attend IM conferences for the rest of 2015:
Copyblogger, The Authority Rainmaker – Despite its unconventional name, this conference, to be held May 13 to 15 in Denver, attracts some of the biggest names on the Internet today, including Daniel Pink, Danny Sullivan, Chris Brogan, Ann Handley and, of course, Copybloggers’ own Brian Clark.
Confab – If you are anywhere near the Minneapolis from May 20 to 22, you need to run, not walk to Confab. It’s the go-to conference for curating, managing and strategizing content campaigns and attracts the biggest names in social strategy, content creation, and marketing.
SMX Advanced – Have you heard of the popular online publishers Search Engine Land and Marketing Land? If so, you probably already know how influential they are becoming in global marketing. Both are owned by Third Door Media, the organizer of this conference scheduled for June 2 to 3 in Seattle. It’s fast-paced yet user-friendly event that offers something for everybody involved in SEO, online marketing, and global branding.
Mozcon – Also in Seattle is Mozcon, a three-day conference filled with informative sessions on everything from community building, SEO, social media, content marketing, brand development, big data analytics, and mobile optimization, among others. It’s scheduled for July 13 to 15.
Content Marketing World – There aren’t many things that will get me to Cleveland, but Content Marketing World, scheduled for September 8 to 11 – is one of them. It’s the largest content marketing event in the US and features more than 80 sessions presented by some of the biggest names in brand marketing from around the world.
Pubcon Las Vegas – It’s no gamble that you will take away something valuable from Pubcon Las Vegas, scheduled to be held in Sin City from October 5 to 9. This conference always focuses on the future of technology and attracts some of the IM industry’s most forward-thinking minds.
Make a commitment that this is the year you are finally going to get out of your office and interact with real people in the real world. Any (or all) of these conferences offer you the opportunity you need to expand your horizons, meet new people, and network for success.