10 Quick Tips For Writing Your Own eBook

If you want to start making money from eBook sales then your options are to outsource the content creation to a third party, or to try and write it yourself. If you can write the product yourself then this is actually the preferable choice as it will mean that you retain full control over the outcome of the product and that you can offer some genuine insight and something truly new. Hiring a writer will usually result in a passable book that covers all the basics – but if you have something truly special to say you really need to say it yourself.

Writing an eBook is hard though, which is why you should follow these ten tips that can really help:

Plan a Structure

If you’re writing a blog post then you can probably get away with making it up as you go along. With an eBook though, it really does pay to have at least a loose structure in mind first so spend some time planning this out.

Read Other Books in Your Niche

This is a great way to get inspiration for your own ideas and to become better versed in the subject matter.

Write Every Day

Writing that much content takes discipline. Make your aim to write everyday – even if you only write a paragraph that’s better than writing nothing at all.

Add Images and Tables

If you want to add value to your eBook and you’re not sure about your writing quality, then adding images and tables is a great way to give your product more bang for the buck.

Choose a Subject You Know

There’s no point in writing something you know nothing about. Pick a subject matter you’re an expert in – if that’s your career, then that’s fine!

Choose a Subject You Enjoy

More important still, make sure that the subject you’re writing about is one you enjoy. That way you’ll be more motivated and your enthusiasm will come across in your writing.

Pick a Small Niche

That said, writing a fitness book will mean going up against every other eBook author on the planet. Try to pick a niche that’s less saturated with a clear route to market.

Get it Proofread

Even if you are the best writer in the world, it’s very difficult to spot your own typos and errors. Hire a proofreader to ensure absolute professionalism.

Focus on the Value Proposition

Your value proposition is defined as the way in which your book is going to change the life of the person reading. Will they be richer? Stronger? Smarter? Famous? Focus on this and tie each point into that.

Say Something New

Finally, make sure to say something new. Don’t just rehash old ideas – come up with something that’s completely your own!

JVZoo vs ClickBank vs WSO Pro

JVZoo, ClickBank and WSO Pro are three tools that allow you to set up affiliate programs for your products. If you have spent time creating (or outsourcing the creation of) your own eBook, then an affiliate program essentially gives you an army of marketers who can help you to get make more sales and gain more exposure in exchange for a percentage of your profits. This is all while you carry on making sales of your own, meaning that you’ll gain extra sales at no detriment to your current business model.

But how do you decide which tool to use? If you’re going to use something like JVZoo, CLickBank or WSO Pro… which will result in the best profits and most exposure?

The Differences

One difference to understand right away is that WSO Pro is an option that’s only available through Warrior Forum. This means you can only use it within Warrior Forum which right away is a limiting factor and which prevents you from extending your roster of affiliates as much as you otherwise might. It’s not a deal breaker though, as Warrior Forum is actually a great place to find affiliates anyway.

On the other hand, JVZoo and ClickBank both work independently of any other site or service meaning there’s no limit on how many people you can add. In principle you would think that this would make them easier and simpler to set up, but this is where ClickBank has dropped the ball being a little dated in its user interface and some of its business practices. It’s complicated to set up and especially when compared to something like JVZoo which is very easy to get started with and to integrate with an autoresponder. This last point makes it great for e-mail marketers. JVZoo also makes it very easy to create a sales funnel though in its defense ClickBank is perhaps the best known option and thus has the largest number of affiliates.

Another factor to consider is of course the price. Each of these services takes some commission, with the lowest being WSO Pro, the highest being ClickBank and JVZoo sitting somewhere in the middle.

So Which One?

So with all that in mind… which one should you choose?

Well, this is going to depend on the nature of your business and your goals. If you are already a Warrior Forum member then WSO Pro is a comfortable place to start out. On the other hand though, for those wanting to create great sales funnels and integrate an e-mail campaign, JVZoo might be a better choice. In fact, JVZoo probably wins out just about as the best ‘all-rounder’.

Then again though, why not just use all three? That’s the brilliance of having your own digital product, you are beholden to no one!

7 Ways to Boost eBook Sales

If you have an eBook then essentially you have a license to print money. As a digital product, this is something that you can sell millions of times in a single day in theory. It has no overheads, no delivery costs and you can set the price however you choose.

Of course this isn’t quite how the story goes for everyone who starts selling eBooks though. eBook sales are very much dependent on your skill, timing and understanding of sales. To help get more sales then, consider the seven following tips:

1 Sell in More Places

Want to get more sales? Then sell in more places! Putting your eBook on Kindle is free and will mean thousands more people can instantly find and buy your book – people who otherwise probably wouldn’t have.

2 Find Affiliates

Whether you choose to use a service like Clickbank or to set up cookies yourself, using affiliates can give you an army of marketers happy to help you sell your product and reach a wider audience.

3 Hire a Writer

You may already have hired a writer for your eBook which is great. Now though, it’s time to bring them back and get them to write your landing page! Professional sales copy makes all the difference.

4 Run a PPC Campaign

If you have a specific niche and a great landing page then any money you spend on PPC should result in clear ROI and is a great way to expand your audience.

5 Improve the Cover

It could be that the cover of your eBook is what’s putting off potential buyers. Head over to a site like 99Designs and spend a little to spruce up your image!

6 Change the Price

Lowering the price will likely increase sales while hurting your profits. Increasing the price can have the opposite effect. Make sure you play around with this number until you find your perfect sweet spot. You don’t know unless you try!

7 Give Away a Free Taster

Giving away a free taster of an eBook is often one of the very best things you can do to drive sales. If you have a mailing list then try sending them a PDF of the first chapter. People love getting things for free and if the title is inviting then they’re bound to open it. Then, if they like what they see, they’ll be hooked and liable to make a purchase!

How to Find Writers For Your eBook

eBooks are the ultimate digital product that you can sell repeatedly with zero overheads or delivery costs and that people are often willing to pay a lot of money for. This way you can earn passive income and potentially even achieve complete financial freedom.

That’s the dream but before you can even think about getting started you will need to create that book that you’re going to sell. This can be a daunting task if you’re not a writer yourself but fortunately there’s a solution which is to hire someone that is.
And the even better news, is that there are lots of places you can find great writers for eBooks online. Here are just some of them:

Forums

If you head over to a webmaster forum such as Warrior Forum or Digital Point Forums, then you’ll find discussion between webmasters and various service providers. These providers tend to include writers, designers and pretty much anything else you could need to create and sell e-books.

Content Creation Services

There are lots of companies out there that provide content creation duties for a reasonable price. These are agencies that have lots of writers and that can complete all kinds of work. Just do a Google search and you should find a few!

Friends

Believe it or not, some of your Facebook friends probably have writing skills and probably wouldn’t mind earning a little extra on the side. If it’s a friend you know well you’ll have the added bonus of knowing how they think and the quality of their work.

Elance, oDesk and People Per Hour

These are sites where people advertise their various skills and their rates. You can respond to personal adds or post your own and the whole process is very structured for ease of use.

Some Tips

Other places you can get writers include Fiverr and forums frequented by hobbyists and creative writers. Any of these will do the trick but the real challenge is in finding a writer who is good. Before you hire them to write your whole e-book, get them to write a couple of articles on a subject related to your topic. You can use this later as promotional material but moreover it will allow you to get a sense of their writing style and reliability before you pay them to write you 10,000+ words and spend a lot of money!

How To Find And Recruit Affiliates To Promote Your Product

Affiliates are marketers that sell products other than their own in exchange for commission. Often they will get anywhere from 40-60 percent of each sale which sounds like a lot but is actually the very definition of a win-win situation. While 60% might sound like a large amount, remember that you’re getting 40% of 100% profit if it’s a digital product. What’s more, that’s 40% that you otherwise wouldn’t have gotten at all. Offering a large commission is a great move because it ensures more people will sell your item meaning more exposure and more sales.

So how do you find people who are willing to sell your product?

Where to Find Affiliates

The best place to find affiliates is on a forum with lots of digital marketers. Two great examples are Digital Point Forums and Warrior Forum. On both these forums you will find legions of webmasters, marketers and salespeople that generate their income entirely online. If you can promote your affiliate offer there and you can make it sound really tempting, you’ll get lots of people selling your product.

You can also find affiliates other places too. There are sites like ClickBank for instance that are specifically aimed at publishers who are looking for affiliates. You can even put your product on Amazon as that way you’ll naturally be able to take advantage of the affiliate scheme that Amazon provides.

Believe it or not, social media can also be a good place to find affiliates. Looking on Facebook for instance can be a smart move and especially if you’re a member of any groups. Google Plus is another good option, as is LinkedIn which provides lots of tools for marketing.

Another option is to contact blog owners in your niche directly and give them the opportunity to further monetize their site. Finally, make sure that you include the option to sell your product on your own site as long as that won’t hurt your reputation.

How to Get Them Onboard

The next challenge is getting these affiliates to want to work with you. There are a few ways you can do this. The obvious one of course is to offer a higher commission – and you can always lower this in future once you have a few to start with. Another important point is that you need to ensure your product is good. That’s because you want your affiliates to believe they can sell it effectively.